From Agilent to Keysight, from Kenwood to Texio, from Advantest to ADCMT.
Last Monday (February 1, 2016), Tektronix introduced a change to its logo. 

 OLD LOGO:
 




NEW LOGO:




which looks a lot like a change of font from "Times New Roman" to "Arial".




(Times New Roman font)
Tektronix


(Arial font)
Tektronix

As to why Tektronix made such a change, you can read all about it here:
http://electronicdesign.com/blog/qa-tektronix-ceo-pat-byrne-new-application-focus#comment-162061